English200 more episodes of the Dori Media Group and Oded Menashe HIT format to be produced in Argentina, with Canal Cuatro in Spain and Channel 10 Uruguay also airing additional episodes as the format’s sales increase across the Hispanic World
Dori Media Group (“DMG”, “the Company”), the international media company active in the field of television, with a focus on production, distribution, broadcasting and merchandising of daily dramas, Telenovela and entertainment shows, announces that 200 more episodes of the street game show, “Smart Face – Lo Sabe, No Lo Sabe”, a format distributed by DMG, is to be aired in Argentina following a significant 20% increase in the America network’s ratings during the show’s average time slot since the launch of the trivia game show
The game show’s success has also been repeated on Canal Cuatro in Spain, where over 300 episodes have so far been broadcast and ratings have doubled in its time slot, while production has been extended in Uruguay to 2014 following a 13.8% increase in Channel 10’s audience share since “Lo Sabe, No Lo Sabe” went on air. The game show is also proving popular across the Hispanic world, where Band TV is working on a pilot, City TV Colombia has produced 26 episodes, while RTP Portugal has been broadcasting the show weekly since August with an average share of 14.1%, equivalent to a 22% increase in the average share of the channel and a 15% increase in average share of the slot. Teleamazonas in Ecuador has also acquired 66 episodes which are currently in pre-production.
“Smart Face – Lo Sabe, No Lo Sabe” created by Oded Menashe, an Israeli formats creator and host, forces contestants to ask random members of the public to answer their questions on their behalf. The show has been highly popular in Argentina, where it started out as a segment of an already existing show, and helped increase the Argentinean Network’s ratings by 30%. “Smart Face – Lo Sabe, No Lo Sabe” has now been sold to more than 30 countries over the past 18 months.
Nadav Palti, President and CEO of Dori Media Group, commented: «We are delighted with the success of “Smart Face – Lo Sabe, No Lo Sabe”, which highlights how successful Dori Media’s efforts have been to broaden our catalogue into exciting new genres. We are expecting to announce a number of international sales for the game show format on top of a commitment made by major players in Denmark, Finland, France, Norway, Poland, Russia & CIS and Sweden.”
Oded Menashe, creator of “Smart Face”, added: “It is very exciting to see early signs of “Smart Face” becoming a major hit. The game show’s success lies in its simplicity, and its concept is unique. I am confident that my vision for the show will be realized as more and more countries capitalize on its flexibility.”