Español“The Money Pump” achieved the highest ratings in its prime-time time slot
The show’s hashtag trended on Twitter, becoming the number 1 hashtag in Peru on its debut
Dori Media Group (“DMG”, “the Company”) announces that “The Money Pump”, produced by Dori Media Darset and Tanin Productions, has had a successful debut in Peru.
“The Money Pump” aired for the first time on the Frecuencia Latina channel on July 20, 2014 and instantly became the most viewed show in the 19:00 – 20:00 time slot in Peru. The show increased the time slot’s average ratings by 75% to 10.4. “The Money Pump” – or “La máquina del millón” in Spanish – was also the most popular programme on Frecuencia Latina for that day and was the fourth most viewed programme among all channels across all slots.
“The Money Pump” also proved to be a huge hit on social media. On the day the show launched, #MaquinaDelMillon was the most popular hashtag in Peru and the third most popular in the world.
The trailer of the show can be viewed here: https://www.youtube.com/watch?v=pv4yUJlUHX4
The original format of “The Money Pump” was created by Gili Golan, Adi Golan and Harel Joseffson.
Dori Media is an international media company active in the field of television, with a focus on production, distribution, broadcasting and merchandising of daily dramas, Telenovela and entertainment shows.