EspañolAgreement with Mexico’s TV Azteca follows recent sales to Poland, Spain and Indonesia
Dori Media Group (“DMG”, “the Company”) announces that it has sold a full season of its romantic comedy “Esperanza Mia (My Lovely Hope)” to TV Azteca, Mexico’s second largest mass media company. TV Azteca will produce a local version of the series for their main channel, Canal 13, where it will air on a prime time slot in early 2016. The format is a co-production from Dori Media International and Pol-Ka Producciones.
This is the latest in a series of international deals for the “Esperanza Mia” format, after the show was recently sold to Poland’s Polsat and Spain’s Planeta Junior. “Esperanza Mia” sales have also been made to Israel’s Kids Channel and Viva, FMN Indonesia and Bolivia’s ATB channel.
“Esperanza Mia” has already achieved excellent ratings in Argentina where it went on air earlier this year on Canal 13. The format has consistently been the highest performing show in the prime time 9pm time slot since its debut, and during its first week on air, “Esperanza Mia” achieved an average rating of 16.4 with a 20% audience share. Argentina’s Canal 13 has already bought 180 episodes of the show. In addition to this, the series has launched live shows, 60 of which have already sold out across Argentina. “Esperanza Mia” merchandise has also proved extremely popular.
Nadav Palti, CEO & President of Dori Media Group commented: “This sale to TV Azteca highlights the growing international reach of “Esperanza Mia”. With sales spanning the globe from Latin America to Indonesia, the format is already proving itself as one that can be easily tailored to audiences around the world. We are sure the success the show has already achieved in Argentina will be replicated internationally and we look forward to seeing the show’s popularity continue to grow.”
Roberto Romagnoli, Director of Entertainment and Production at TV Azteca added: “We are excited to bring “Esperanza Mia” to Mexico’s screens. We welcome this unique and fascinating story that is already number one in ratings in many countries around the world and we know that our audience will certainly enjoy a homegrown version produced by our studios”
“Esperanza Mia (My Lovely Hope)” is a romantic comedy starring Lali Esposito and Mariano Martinez about the forbidden love between Julia (Hope) and Tomas. Julia’s mother dies from a fatal illness contracted due to pollution in the factory where she worked. On her deathbed, she asks Julia to hunt down the owner of the factory, but Julia is persecuted while trying to do just that. She escapes to Buenos Aires and takes shelter in a convent, pretending to be a nun named Hope. There she meets a priest named Tomas and love between them grows. Unfortunately, Julia does not know that Tomas is none other than the brother of the man responsible for her mother’s death, the man she swore to bring to justice.
A trailer of “Esperanza Mia” with English language subtitles can be viewed here: https://www.youtube.com/watch?v=m2RZayEBNEQ