EspañolEuropean sales follow the show’s success in Latin America. The format has now been sold to more than 30 countries over the past 18 months
Dori Media Group (“DMG”, “the Company”), the international media company active in the field of television, with a focus on production, distribution, broadcasting and merchandising of daily dramas, Telenovela and entertainment shows, announces that the street game show, “Smart Face – Lo Sabe, No Lo Sabe”, a format distributed by DMG and created by Oded Menashe, is now being aired in Germany, Greece and Portugal, with pilots being produced in France and Belgium. An additional 100 episodes have also been ordered by RTL in Croatia.
The format has proved to be popular across Europe. It has been a hit on Mega TV in Greece where it now leads its time slot among the 14-55 audience. In Portugal, the RTP channel has seen a 27% increase in audience share and a 28% increase in the number of viewers since the show has been on air. In addition, after ten initial test episodes, the German channel VOX has decided to move forward with a season of 40 episodes. A pilot is also being produced by Eyeworks in Belgium for the RTBF channel, with Indie TV holding an option to produce the show in the UK. A pilot has also been produced for the French audience.
“Smart Face – Lo Sabe, No Lo Sabe” created by Oded Menashe, an Israeli formats creator and host, forces contestants to ask random members of the public to answer questions on their behalf. The show has been highly popular across Spain and Latin America. In Argentina, where it started out as a segment of an already existing show, “Smart Face – Lo Sabe, No Lo Sabe” helped to increase the Argentinean Network’s ratings by 30%. The format has now been sold to more than 30 countries over the past 18 months.
Nadav Palti, President and CEO of Dori Media Group, commented: “Sales of “Smart Face – Lo Sabe, No Lo Sabe” in Europe highlights the show’s quality and adaptability. The format has already enjoyed great success across the globe, and we are confident that the show’s popularity will continue to grow internationally.”